Tomato Jos is a private equity backed, fast-growing social enterprise located in Kaduna, Nigeria, that believes in the power of local production for local consumption.
Our company aims to supply 10% of the processed tomato market in Nigeria within the next 5 years. We source tomatoes from smallholder farmers within our network and make high-quality branded consumer products for Nigeria and West Africa.
We currently operate a 500Ha commercial farm and run a successful smallholder program with over 500 farmers. In 2020, the company built a tomato processing facility and we will conduct our first production run in Q1 / Q2 2021, with an aim to launch our first retail packaged product later this year.
Tomato Jos has four key values : We care about the company; We care about each other; We are problem solvers and We are humble.
Minimum Qualifications and Experience / Skills Required for the Job
A First Degree.
5-7 years of work experience, 5 of which should be a managerial role in a Marketing position in an FMCG
Strong Market Knowledge.
Knowledge of Consumer Insights.
Expected Knowledge, Skills, and Competencies :
Strong interpersonal and effective verbal and written communication skills
Familiarity with Food channels across Nigeria
Territory Management Skills (customer / outlet mapping, call / route plan, volume planning, Market Analysis).
Proficiency in building and maintaining Strong Customer Relationships.
Must possess good analytical and computing skills.
You are able to present products and ideas with ease, confidence, and persistence.
Drafting communications strategy, merchandising, training tools and related activities for the product.
Managing all exclusive marketing, selected advertising and promotional activities across all sales channels.
Creating promotional forecasts and tracking promotional performance while working closely with sales to develop key account specific initiatives.
Planning marketing and promotion timelines for the all brands in close coordination with the sales team.
Acting as brand custodian; ensuring that brand saliency is maintained at all points.
Liaising with brand team to develop brand thematic promotion plan in line with brand strategy.
Monitoring the promotion progress with timely tracking on sales order, budget, display materials, off-take performance.
Identifying and developing programs and tools to increase brand presence, market share and improve customer satisfaction
Monitoring and evaluating marketing programs and activities to measure effectiveness and recommendation of improvements as needed.
Developing, proposing and managing the promotion expense budget.