Marketing Manager
Tomato Jos Farming and Processing Limited
Kaduna, Nigeria
3d ago
source : Fuzu

Tomato Jos is a private equity backed, fast-growing social enterprise located in Kaduna, Nigeria, that believes in the power of local production for local consumption.

Our company aims to supply 10% of the processed tomato market in Nigeria within the next 5 years. We source tomatoes from smallholder farmers within our network and make high-quality branded consumer products for Nigeria and West Africa.

We currently operate a 500Ha commercial farm and run a successful smallholder program with over 500 farmers. In 2020, the company built a tomato processing facility and we will conduct our first production run in Q1 / Q2 2021, with an aim to launch our first retail packaged product later this year.

Tomato Jos has four key values : We care about the company; We care about each other; We are problem solvers and We are humble.

Minimum Qualifications and Experience / Skills Required for the Job

  • A First Degree.
  • 5-7 years of work experience, 5 of which should be a managerial role in a Marketing position in an FMCG
  • Strong Market Knowledge.
  • Knowledge of Consumer Insights.
  • Category Management.
  • Expected Knowledge, Skills, and Competencies :

  • Strong interpersonal and effective verbal and written communication skills
  • Familiarity with Food channels across Nigeria
  • Territory Management Skills (customer / outlet mapping, call / route plan, volume planning, Market Analysis).
  • Proficiency in building and maintaining Strong Customer Relationships.
  • Must possess good analytical and computing skills.
  • You are able to present products and ideas with ease, confidence, and persistence.
  • Drafting communications strategy, merchandising, training tools and related activities for the product.
  • Managing all exclusive marketing, selected advertising and promotional activities across all sales channels.
  • Creating promotional forecasts and tracking promotional performance while working closely with sales to develop key account specific initiatives.
  • Planning marketing and promotion timelines for the all brands in close coordination with the sales team.
  • Acting as brand custodian; ensuring that brand saliency is maintained at all points.
  • Liaising with brand team to develop brand thematic promotion plan in line with brand strategy.
  • Monitoring the promotion progress with timely tracking on sales order, budget, display materials, off-take performance.
  • Identifying and developing programs and tools to increase brand presence, market share and improve customer satisfaction
  • Monitoring and evaluating marketing programs and activities to measure effectiveness and recommendation of improvements as needed.
  • Developing, proposing and managing the promotion expense budget.
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