Digital Associate
Socialight Limited
lagos, NG
4d ago
source : Mrjobsnaija

Socialight Limited's job vacancy, Career and Recruitment

Job title : Digital Associate jobs in Lagos Job Location : Lagos Deadline : June 30, 2022

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  • Job Description

  • We are looking for a hands-on, hyper-creative digital marketer to join our marketing team.
  • You will be responsible for creating digital content for campaigns.
  • You must be able to create creative and engaging video content for Instagram reels / TikTok and write in an engaging and captivating manner that supports the company's vision.
  • Responsibilities

  • Content Creation : creation and implementation of digital content. You will support the marketing manager by creating a wide variety of content - blogs, e-books, whitepapers, podcasts, videos, and webinars.
  • Execute digital marketing campaigns by strategising content, creating landing pages, writing website content, articles / blogs and monitoring the results of the campaign.
  • SEO : write with a conversational style but ensure content is optimized for search and in line with the keywords we are targeting.
  • Writing : write both short-form and long-form copy for offline and online channels. You'll have a conversational style and understand how good copy can be used to attract, convert, delight, and retain our audience.
  • Create reports to measure the success of the company's digital marketing initiatives.
  • Research the latest trends in search engine optimisation, social media and content marketing.
  • Build the company's online presence through blogging, content / marketing strategy, social media management and email marketing.
  • Ensure our quarterly revenue goals are met.
  • Work with a designer to ensure content is on-brand.
  • Day-to-day Tasks :

  • Plan a content calendar at least 1.5 months in advance.
  • Create content (copy) according to the content calendar, liaising with the graphics designer.
  • Curate social media content timely Instagram, Facebook, LinkedIn, Google Business, & Twitter and in all formats possible.
  • Adhere all content, visuals and media according to brand guidelines.
  • Create engaging video content (TikTok / reels).
  • Work in association with other digital marketing executives and staff members towards developing and improving the company's digital marketing programs.
  • Contribute to the planning and execution of Socialight's marketing campaigns.
  • Interact and maintain engagement with the public on all existing channels (FB, Insta, Twitter, LinkedIn, TikTok and so on).
  • Develop requested marketing documentation.
  • Research and analyse data to identify and define the ideal audience for clients.
  • Develop write-ups and other requested marketing scripts.
  • Provide feedback to other supporting teams.
  • Track, monitor and provide comprehensive reports on Socialight's marketing progress.
  • Creatively map out marketing opportunities for Socialight and her clients.
  • Attend brainstorm sessions and weekly feedback meetings.
  • Stay up-to-date on relevant digital trends (in content and social media upgrades).
  • Role Requirements

  • B.Sc Degree in Marketing, Advertising, Communication or relevant field.
  • Experience in developing and implementing digital marketing strategies.
  • Good knowledge and experience with online marketing tools and best practices.
  • Experience in content strategy and managing social media accounts / pages.
  • Strong copywriting, creative writing and storytelling skills.
  • Strong analytical and project management skills.
  • Track record in producing a wide variety of creative content.
  • Audio and video editing skills would be an advantage.
  • Remuneration

    N70,000 - N80,000 Monthly.

  • Media / Advertising / Branding jobs in Nigeria *Media / Advertising / Branding jobs in Lagos *Digital Associate in Lagos
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