Digital Marketing Manager
Nicole Sinclair
Lekki, Nigeria
6d ago
source : NGRJobs

Title : Digital Marketing Manager (Hospitality / Partly Remote) Location : Lekki, Lagos Nicole Sinclair

Employment Type : Part-time

Nicole Sinclair is a human resource consulting firm founded to maximize HR potential of its existing and potential clients.

This we provide through effective partnership in attracting superior talent, developing staff and designing HR processes to yield maximized organizational effectiveness.

Job Responsibilities

  • Build, plan and implement the overall digital marketing strategy and manage the strategy
  • Manage and train the rest of the team
  • Stay up to date with the latest technology and best practices
  • Manage and oversee various digital marketing channels
  • Measure ROI and KPIs
  • Prepare and manage the digital marketing budget
  • Oversee all the company’s social media accounts
  • Suggest activities for improving the quality of online content
  • Track and measure SEO and Google Analytics metrics and provide reports
  • Build an inbound marketing plan
  • Oversee management of all digital channels (including updates, design, and user experience
  • Research and forecast future sales and performance trends
  • Lead, supervise and motivate members of the digital marketing team
  • Research competitors and provide suggestions for improvement
  • Keep abreast with industry and market trends and best practices
  • Requirements

  • Bachelor’s degree in Marketing, Communication or related field
  • 5-7 years experience in marketing; at least 3 years of digital marketing experience
  • Solid understanding of e-commerce
  • Knowledge of media editing software
  • Working knowledge of web design principles, best practices, and content management platforms
  • Demonstrated ability to develop and execute sales and marketing strategies
  • Excellent written and verbal communication skills
  • Familiarity with analytical tools such as Google Analytics and Webmaster Tools.
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