VP - Marketing, Branding & Communications
Lagos, Nigeria
5h ago

The Offer

  • Opportunity to work in a leadership role within a global investors backed healthcare technology company
  • Flexible work-from-home policies and unlimited leave
  • The Job

  • Focusing on marketing for the acquisition of new customers across all our businesses via an omni-channel strategy (offline ads, billboards, activations, digital) and building our branding and communications strategy in order to raise awareness among our different stakeholders.
  • Defining and managing the marketing and branding strategy to position our company as a top-of-mind healthcare company insurer for decision makers across all our business lines, as well as other stakeholders in the healthcare landscape.
  • Building and implementing an efficient PR & communication plan to support our branding strategy.
  • Managing the communications with our customers, regulators and other stakeholders.
  • Building and leading a team of in-house and outsourced talent to execute marketing campaigns.
  • The Profile

  • You have at least 8 years experience, with at least 5 years in leading B2B branding & marketing campaigns.
  • You have proven experience managing and leading teams, building relevant content for PR / client communication / advertising campaigns.
  • You possess strong data driven decision making skills and have a result-oriented mindset to achieve ambitious goals.
  • You have an understanding of budgets and business-planning.
  • Experience working in Nigeria and a good understanding of the local ecosystem would be preferred.
  • You have excellent communication, leadership and organizational skills.
  • You possess strong strategic thinking and problem-solving aptitude.
  • You are an Innovative thinker, ready to challenge status quo and think outside of the box.
  • The Employer

    Our client is a healthcare company that uses technology to make healthcare more affordable and accessible. They are backed by some of the world’s most prominent investors and offer innovative healthcare solutions that meet the needs of emerging markets using an integrated approach that includes affordable health insurance, telemedicine and a combination of partner and proprietary healthcare facilities.

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