Roaddo is Recruiting For Marketing and Communications Strategist
Lagos, NG
21h ago
source : Mrjobsnaija

About Roaddo’s Job offer

Job title : Marketing and Communications Strategist

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  • Details

  • This fantastic job opportunity requires applications from excellent, self-driven and innovative business leads with knowledge of digital sales, willing to join a vibrant start-up team. Is this you?
  • If Yes then the please continue.
  • Description

  • We are looking for a skilled Business Leader with Category management experience to join our team drive and maximise success with our users, providers and partners by helping to drive a commercial account strategy that is coherent across channels.
  • We are looking for a team player who has the ability to drive influence throughout the organization, enjoys building relationships cross functionally, exudes strategic acumen, takes full ownership of assigned projects and identifies growth opportunities.
  • You will be the driving force between the stores and user Teams by identifying growth opportunities and leveraging key insights / trends that lead to actionable account management plans.
  • Superb interpersonal and leadership skills are vital for this role, as good teamwork is important for our business success.
  • Suitable candidates should also be excellent written and verbal communicators, and possess the ability to identify opportunities for growth.


  • Lead the Digital and Marketing Teams to create a PR and Influencer plan for the Roaddo brand and services
  • Track and monitor the success of the plan sharing a weekly and monthly report detailing successes
  • Monitor trade and consumer press (online and print) and identify any potential news hooks
  • Pitch press releases and feature ideas to journalists by phone and email to generate positive impression and trust, Roaddo services ad roadmap
  • Brainstorm fresh PR ideas with and help bring those ideas into fruition
  • Build positive relationships with journalists, influencers, partner advisers to gain brand stand out
  • Identify and enter industry awards to raise the profile of Roaddo as a brand
  • Create an internal newsletter to align all teams and staff on Roaddo news and information
  • Collate, analyse, and evaluate Roaddo coverage online and offline (Including newspapers, trade magazines,)
  • Compiling monthly PR reports and sharing with senior leadership team, as well as international brand representatives
  • Work as part of the wider Communications team to share relevant content and feedback
  • Promote Roaddo news stories and features to the media
  • Assess and identify new opportunities for growth in current and prospective markets.
  • Requirements

  • A hunger to succeed
  • Bachelor’s degree in Marketing and Public Relations preferred. Graduate degree in a related field is desirable.
  • At least 3 years’ experience in a management position.
  • Outstanding leadership abilities.
  • Excellent written and verbal communication skills.
  • Demonstrated experience of aligning marketing activities to revenue expected to drive at least 50% of revenue through qualified leads.
  • Demonstrated skills, knowledge and experience in the design and execution of marketing, communications, and public relations activities.
  • Strong creative, strategic, analytical, organizational and personal sales skills.
  • Experience developing and managing budgets, and hiring, training, developing, supervising, and appraising personnel.
  • Demonstrated successful experience writing press releases, making presentations and negotiating with media.
  • Experience overseeing the design and production of print materials and publications.
  • Computer literacy in word processing, data base management and page layout.
  • Commitment to working with shared leadership and in cross-functional teams.
  • If you are still reading to this point, I presume that you like the sound of this role and you meet the criteria.
  • Here is what we offer

  • Full-time employment
  • Completive Salary
  • Monthly Wallet allowances
  • Ongoing continuous training.
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