The Almond Connection's job vacancy, Career and Recruitment
Job title : Head of Consumer Insight Nigeria & Ghana jobs in Lagos Job Location : Lagos Deadline : September 22, 2022
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Lagos based
Do you want to be part of
A fast growing & super dynamic multinational, where you can still learn a lot, but where there is also room for personal contribution and creativity.
a human FMCG company where people & consumer are still at the centre of decisions.
an informal company where joy, authenticity, proximity & ownership are key values.
a company whose iconic brands for sure are in your cup board
If you can tick all, we have an open position in a fast growing multinational FMCG company that might fit you
What will be your role?
In this role you will lead local insights & strategy projects for Nigeria & Ghana that will help our client to take the right decision on how and where to win with their brands.
What will be your Core Responsibilities?
Provide local category & brand performance measurement, competitor reviews
Manage local research projects, both qualitative & quantitative, undertaking secondary data analysis when relevant.
Provide superior consumer & shopper insights to guide brand I category I channel strategies.
Detect clear white spaces to fuel the innovation funnel & communication strategy.
Master New Product Development research (ideas, concept, product, pack, pricing )
Build cross regional consumer understanding & monitor from close Nigeria & Ghana.
Master Nielsen, Kantar, IPSOS data.
Complete the key CI pool of suppliers for Nigeria.
Build a unique data base & optimize current sources of market dynamics.
Lead insight activation & brand strategy workshops.
Determine & implement the annual research programme.
Establish & manage CI budget.
Ensure that market / consumer knowledge is shared, understood, and acted upon.
Share best practice techniques and learnings within the broader CI Community.
What will you bring along?
Proven record of designing and leading qualitative & quantitative research projects (Mandatory).
Ability to connect the data dots cross qualitative I quantitative sources & visualise insights.
Excellent communication skills to present in a clear, simple & visual way complex topics.
Strong skills to influence & facilitate internal decision making
Ability to manage multiple projects in a fast-paced environment and prioritise workload.
Master Nielsen & Kantar tools (Mandatory); Power BI is a plus.
Minimum of 7+ years of consumer insight experience in a leading FMCG company
An international studying, working, or living experience
Are you somebody that
Loves to think Breakthrough
Has a get-it-done mindset
Goes for the extra mile
Is Solution Minded
Has a passion for data
Gets intrigued by human behaviour
You will certainly feel home in the company if you
Are Dynamic
Have a Positive mindset
Are Integer
Have an Open mind
Are Down to earth
Are Practical
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