marketing manager
Actic Beverages
Lagos, Lagos, Nigeria
1d ago
source : Fidanto

Responsibilities br Improves product marketability and profitability by researching identifying and capitalizing on market opportunities improving product packaging coordinating new product development br Sustains rapport with key accounts by making periodic visits exploring specific needs anticipating new opportunities br Responsible for overall internal sales activities such as enquiry order fulfillment receivables after sales service management br Tracking achievement of sales objectives br Turnover and gross margin responsibility for all Bosch Power Tool business for the relevant countries br Responsibility for sales planning and price list br Provides information by collecting analyzing and summarizing data and trends br Accomplishes marketing and sales objectives by planning developing implementing and evaluating advertising merchandising and trade promotion programs developing field sales action plans br Identifies marketing opportunities by identifying consumer requirements defining market competitors share and competitors strengths and weaknesses forecasting projected business establishing targeted market share br To develop establish and maintain marketing strategies br Expand service solutions and offerings br Prepare marketing strategies alongside other company executives and staff br Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback br Studies competitors products and services br Explores ways of improving existing products and services to increase profitability br Identifies target markets and developing strategies to communicate with them br Prepares and manages marketing plans and budgets br Manages the production of promotional material br Liaises with other internal departments such as sales and distribution br Produces reports to monitor results and presents findings and suggestions to company directors or other senior managers br Accomplishes marketing and sales human resource objectives by recruiting selecting orienting training assigning scheduling coaching counseling and disciplining employees communicating job expectations planning monitoring appraising and reviewing job contributions planning and reviewing compensation actions enforcing policies and procedures br Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews br br Qualification and Experience br HND B Sc in any related field br Strong target orientation motivation and initiative br Proven communication skills br Strong level of analytical and strategic skills as well as number comprehension br Proven ability to perform under pressure br Experience in working in different cultural environments br Additional qualifications could be a plus br A sound knowledge of Microsoft office packages such as Ms word Excel etc br Team work and excellent problem solving skill br Sound judgment and good business sense br A solid technical background br Excellent attention to detail br 1 45 3 Years working experience in similar role

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