Vacancy : Social Media Manager (Private School)
Location : Ikeja, Lagos
Client : The school has a well-rounded package of academic programs based on the British Curriculum and is one of the best private schools in the country with focus on ethical enrichment, scholastic development and personal growth of students.
We are looking for a talented Social Media Manager to manage our media department. You will be responsible for leading the media team and ensuring each member works effectively to achieve set goals.
You will also supervise and actively create original text and video content, manage posts and interact with our audience.
You will manage our school image in a cohesive way to achieve our marketing goals.
As media coordinator, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our school’s views creatively.
You should be able to handle our media presence ensuring that each member of the team is working optimally. Ultimately, you will be in charge of ensuring that our brand is amplified online.
Lead a team consisting of the content writer, graphic designer effectively
Perform research on current benchmark trends and audience preferences
Design and implement social media strategy to align with our goals
Set specific objectives and reports to measure success of advertisement campaigns
Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos, and news)
Create digital content for the school such as our monthly newsletter and online prospectus. This may include working closely with the school’s Press club
Monitor SEO and relevant metrics
Collaborate with other departments to ensure brand consistency
Communicate with followers and respond to queries in a timely manner
Suggest and implement new features to develop brand awareness, like promotions and competitions
Stay up-to-date with current technologies and trends in social media, design tools, and applications
Serve as the organization’s media liaison and formal spokesperson.
Create monthly content calendar and determine the media strategy for each month.
Scan the media marketplace to keep up-to-date on the latest media trends.
Create schedules for each member of the media team and set targets for the team whilst ensuring each task is done in a timely manner.
Work closely with the IT team to develop solutions to improve online presence,
HND / Bachelor’s degree in relevant field
Proven work experience as a media coordinator or in any relevant field.
Hands-on experience in content management
Excellent copywriting skills
Ability to deliver creative content (text, image, and video)
Solid knowledge of SEO, keyword research, Google Analytics
Knowledge of online marketing channels
Excellent communication skills
Analytical and multitasking skills
Video editing skills is an advantage
Knowledge of Canva editing is an advantage
Knowledge of scheduling apps like Later or Plann is an advantage
Natural leader who displays strong decision-making and attention to detail
Ability to work under pressure and meet deadlines.
Ability to work independently and as part of a team
Only shortlisted candidates will be contacted