Location : Ikeja, Lagos
Employment Type : Full-time
He / she is in charge of representing a company across social channels as the sole voice of the brand. They respond to comments, compile campaigns and create content.
These experts provide organizations with the guidance needed to enhance their online presence with clear goals like : improve website traffic or optimize brand awareness, social media managers grow your business through social networks such as Facebook, Instagram and Twitter.
We are looking for a Social media manager that can :
Develop, implement and manage our social media strategy.
Define and report on most important social media KPIs
Manage and oversee social media content and accounts.
Measure the success of every social media campaign
Stay up to date with latest social media best practices and technologies.
Use social media marketing tools such as Hootsuite
Attend educational trainings.
Edit your own work with impeccable spelling and grammar.
Work with copywriters and a designer to ensure content is informative and appealing.
Collaborate with Marketing, Sales and Product Development teams
Be aware of keyword placement and SEO practices.
Monitor SEO and user engagement and suggest content optimization.
Communicate with industry professionals and influencers via social media to create a strong network.
Promote your blog on social media and engage with your audience on social media channels.
Create additional content (like photos, videos, or podcasts) to supplement the written content.
Use basic editing and website software, including Google Drive, WordPress, and others.
Manage and train interns in the team.
Create budgets for your social media activities
Provide constructive feedback.
Adhere to rules and brand guidelines.
Report to Senior Management
Recruit and manage the social media marketing team for your organization
Manage change and adopt social media into your organizational culture
Work with other branches of marketing in your company to integrate social media with all marketing.
Write editorial content
Create and upload videos
Qualifications and Experience
Candidates should possess Bachelor's degree
3 - 6 years experience in social media marketing / PR
Must have Knowledge / connects in entertainment industry
Experience of developing strategies across social media and digital marketing areas
Experience in outreach, sales, grassroots, social media, digital PR, buzz building and building sustainable communities.
You have to be a social media power user and have a proven background building a quality online following for a business.
Experience using social media analytics tools and the ability to tweak marketing strategies based on findings.
Creative skills for contributing new and innovative ideas
Ability to create cutting-edge social media and digital marketing content.
Writing, blogging and proofreading ability
Experience with social advertising platforms such as LinkedIn, Facebook, Twitter & YouTube
Experience of managing website content