PR Consultant
Platinum Careers
lagos, ng
2d ago

JOB DESCRIPTION

JOB TITLE - Consultant, Client and Account Management

a. FUNCTION

The Consultant, Client and Account Management will provide strategic guidance for client

service initiatives. The Consultant will work with the Corporate and Consumer Portfolios to

deliver on client briefs.

b. REPORTING LINE

  • Managing Partner Lead PR and Events
  • c. RESPONSIBILITIES

    i. Headline Responsibilities

  • Business Performance : Provide guidance to Account Management, Client Management,
  • Business Prospecting, conversion and creative strategy to drive a higher average return

    per client.

  • Manage Client Service Team : Manage team which provides Client support for
  • prospects / clients.

    ii. Strategic Responsibilities

    1. Leadership

  • Grows and oversees public relations practice area; builds out additional practice areas
  • as appropriate

  • Builds, mentors and manages a team of PR professionals, proactively manages team
  • members’ performance and career path plans and effectively manages performance

    issues as they arise

  • Meets goals for client and employee retention and business development
  • Serves as trusted adviser to key clients, many of whom are at the executive level
  • Influences, inspires and motivates team members to translate the company vision into
  • action

  • Raises the visibility of the firm by participating in external community, industry
  • networking activities and boards.

  • Exhibits an entrepreneurial spirit and takes a holistic business approach
  • Generates organic growth of existing clients and provide leadership in agency business
  • development activities.

    2. Strategic Thinking

  • Demonstrates strategic thinking internally with teams and externally with clients
  • Researches, understands and anticipates client interests, needs and preferences to
  • proactively

  • Provide value-added services to editors; brief clients; and, build relationships
  • Develops and manages strategic communications plans for clients
  • Assists in the development of media strategies for clients and leverages existing
  • relationships to

  • Secure client coverage
  • Develops comprehensive strategic plans for clients and new business proposals
  • 3. Financial Management

  • Works closely with Account Managers to manage client budgets and expectations,
  • allocate resources across team members and track progress against metrics

    4. Client and Project Management

  • Serves as strategic lead on clients and key client contacts
  • Researches, understands and anticipates client / team needs.
  • Demonstrates strong understanding and awareness of topical issues and apply to work.
  • Proactively anticipates and manages campaigns and issues that may arise.
  • Seamlessly coordinates media requests and provide useful and strategic information.
  • Working with Media Management department, proactively moderate media interviews
  • and provide clients with useful materials in advance; provide constructive feedback.

  • Develops and presents public relations plans that achieve meaningful results and
  • advance business goals.

    REQUIREMENTS

  • 8 years Experience in PR supporting Business and Clients
  • Excellent analytical skills; Must be able to understand and work with marketing
  • performance data and economics, identify trends and react quickly

  • Strong oral and written communication abilities
  • Ability to lead, motivate, coach and develop a team
  • Excellent organizational skills. Must be able to juggle multiple projects and work in a
  • dynamic, fast-paced environment with frequently changing priorities, producing high

    quality work and projecting a positive attitude

    EVALUATION

  • Compliance with corporate policies and procedures.
  • Client retention and profitability.
  • Client satisfaction with service.
  • Accomplishment of client objectives within time and budgets.
  • Rapport with community and media leadership.
  • Rapport with staff.
  • Quality of research, planning, writing and evaluation.
  • Professional development.
  • New business development.
  • Initiative to independently perform assigned tasks.
  • ACCOUNTABILITIES

  • Achieve agreed key performance indicators.
  • Attend to client enquiries and issues in a timely and efficient manner.
  • Attend meetings as required.
  • Participate in strategic planning.
  • QUALITIES

  • Proactive and self-motivated.
  • Problem-solving and decision making skills.
  • Passion to succeed and willing attitude.
  • Acceptance of change.
  • Excellence in personal presentation.
  • Well-developed communication both verbally and in writing.
  • Ability to converse professionally at all levels.
  • Ability to prioritize own workload in accordance with key performance indicators.
  • SKILLS

  • Should have strong writing skills and good interpersonal skills.
  • Must have extensive links within the local media.
  • Should be able to meet strict deadlines
  • Apply
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