Brand and Tech Executive
DynamicPlus Advisory
lagos, NG
3d ago
source : Mrjobsnaija

DynamicPlus Advisory's job vacancy, Career and Recruitment

Job title : Brand and Tech Executive jobs in Lagos Job Location : Lagos Deadline : January 20, 2022

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  • Main Responsibilities

  • Perform regular market research studies to gather important brand data
  • Develop custom brand management plans for each product and submit updated summaries on brand exposure to management each month
  • Assist in the design of retail packaging as well as the creation of in-store marketing displays
  • Maintain contact with vendors and distributors to get critical input on how product design and implementation can be improved
  • Work closely with several advertising agencies to manage brand marketing campaigns
  • Research the consumer market, monitor market trends and identify potential areas in which to invest, based upon consumer needs and spending habits
  • Looking at the pricing of products and analysing the potential profitability
  • Generating names for new and existing products and services, coming up with ideas for new packaging designs, including shape, size, colours, fonts and imagery
  • Oversee the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copywriters, media buyers and printers
  • Social media management
  • Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines
  • Monitoring product distribution and consumer reactions through focus groups and market research
  • Coordinating the launch programme to external customers as well as employees.
  • Work with Tech team to test products, give inputs and observations on product functionality.
  • Requirements

  • Minimum of HND / B.Sc from a recognized tertiary institution
  • Minimum of 3 years work experience in a similar role in the Brand / Advertising industry.
  • Media / Advertising / Branding jobs in Nigeria *Media / Advertising / Branding jobs in Lagos *Brand and Tech Executive in Lagos
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