Public Relations Officer
Snaphunt
Lagos, Nigeria
14h ago

The Offer

  • Work alongside & learn from best in class talent
  • Strong opportunities to progress your career
  • The Job

    Key responsibilities areas :

  • Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities.
  • Creating and managing all marketing material and collateral in line with brand direction.
  • Managing communications spend and working with vendors and agencies, to create and / or localise communications and marketing activities and develop supporting assets.
  • Leading the planning and implementation of PR and initiatives related to the brand.
  • Developing an event strategy and roadmap to execute events that boost business development and customer relationship building.
  • Leading, planning and executing events of different scales in various formats.
  • Overseeing and coordinating the activities of staff, subcontractors and vendors and other logistical details to successfully execute all aspects of events.
  • Ensuring event spend is within budget and negotiating with suppliers to ensure return on spend is maximized.
  • Tracking post event feedback to measure effectiveness against event goals.
  • Enhancing the company’s brand awareness and corporate image.
  • Developing and executing effective PR plans through translating brand and key messages into media concepts and compelling stories.
  • Leveraging a variety of media channels to maximize the company’s brand exposure through interviews, editorials etc.
  • Building strong and positive relationships with media, influencers and other related parties.
  • Developing and editing news releases, speeches, articles and other editorial collateral.
  • Managing an external PR agency.
  • Analyzing and reporting results of PR campaigns & initiatives.
  • Managing corporate communications across internal channels / platforms.
  • Developing messaging and content for corporate communications.
  • Keeping staff updated and engaged on corporate developments and strategies through various internal communication channels / platforms.
  • Generating engaging content for thought leadership pieces, websites, social platforms and marketing collateral.
  • Designing and developing strong employer branding strategy.
  • Partnering with various internal and external stakeholders to promote and communicate the employee value proposition (EVP) and help position the company as an employer of choice.
  • Building campaigns to support recruitment and drive talent attraction and engagement across multiple channels.
  • Analyzing and interpreting metrics to measure the success of employer branding initiatives.
  • Key competencies :

  • You have at least 5 years experience ideally in Public Relations, Event Management or Marketing Communications within Healthcare & Lifesciences industry.
  • You have strong media relationships across this space and a proven track record of executing successful public relations campaigns.
  • You have prior experience in working with multiple vendors.
  • You are a strong planner with excellent project management, negotiation and problem-solving skills.
  • Experience within Employer Branding, Internal Communications, Content Development & Management, would be a strong advantage.
  • You are a strong networker & relationship builder
  • You pay strong attention to detail and deliver work that is of a high standard
  • You possess strong analytical skills and are comfortable dealing with numerical data
  • The Employer

    We are hiring Public Relations Officer for an online Pharmacy and healthcare Platform providing access to medicines and healthcare solutions.

    They are building a trust infrastructure where vetted healthcare providers are onboarded and the right solutions are recommended to their patients leveraging data and technology.

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