Senior Marketing Executives
Lafam Facility Management
Lagos
10d ago
source : myJobmag

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  • LaFam Limited is an integrated service company offering a comprehensive range of oilfield, marine support services and asset integrity management services to the upstream sector of the Nigerian Oil and Gas Industry and allied industries.

    We are a fast growing organization with a dynamic leadership, efficient structures, processes, infrastructure and in-depth knowledge of the industry

    Responsibilities :

    Collaborate with the Head of Marketing to prepare and implement the company’s Marketing and Business Development Plan and strategy for meeting business goals.

    Generate project / business opportunities and RFP’s through customer contact to meet company’s business plans and growth strategies.

    Drive the sales process from inquiry / RFP coordination through Closing the Deal Regular planning meetings and proposal development with prospective partners.

    Developing advertising opportunities with trade partners. Evaluating marketing campaigns. Contributing to and developing long-

    term marketing plans and strategies. Support the Head of Marketing.Maximize company product offerings on all trade partner opportunities including direct marketing activities.

    Prospect new potential clients and maintain existing customers relationship within the commercial FM industryTrack and report current status of potential projects, markets, Customer news, and developmentsLead the development and preparation of Pre-

    Qualification, formal presentationsEnsure all communication with customers are in accordance with our standards and correct in content and format.

    Understand the services and prospective client profile. Submit weekly reports to the Head of Marketing.

    Requirements :

    Minimum of BA / BS degree or equivalent work experience.Experience in marketing preferred with a track record.Excellent communicator and creative thinker, with an ability to use data to inform all decisions.

    Reporting Line : Head of Business Development.

    Responsibilities :

    Planning, developing and implementing effective marketing communication campaigns. Using the full marketing mix for the company’s marketing communications Understanding the product and customer profile.

    Monitoring and reporting on competitor activity and generating leads for products and services.Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.

    Producing an accurate summary of total spend at the end of a marketing campaign.Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met.

    Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion.

    To generate traffic, convert visitors into leads, and then nurture them into converted customers.Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.

    Submit weekly reports to the Head of Marketing.

    Requirements.

    Previous experience in a similar role. Minimum academic qualification; HND.Strong project management / organisational skills.

    Ability to use spreadsheets to analyse data and spot trends. Understanding of customer segmentation.Reporting Line : Head of Business Development.

    Responsibilities :

  • Negotiate potential contract adaptations or extensions when neededAdapt to new tendencies and encash opportunities in the marketLiaise internally with the business departmentsAct as a resource person for management with respect to sales and marketing issuesAssess the targeted quality of business coming in;
  • refocusing efforts if off track.Ensure efficient communication of marketing activities to sales team.Perform other duties as assignedSubmit weekly reports to the head of marketing.

    Requirements.

    Previous experience in a similar role. Strong organizational skills.

    Reporting Line : Head of Business Development.

    Skills :

    Good Targeting.Pitch Writing and Creativity.Negotiating Skills.Cutting through the edgeAdaptivity and commercial awareness

    Method of Application

    ONLY Qualified Candidates should forward their CV and state the position applied and name as subject of the mail.

    Shortlisted candidates will be contacted via email.

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