HR Marketing Officer (Brussels)
16d ago

Reports to (role)

Head of Talent Attraction & Employer Branding (direct report, based in Geneva) - HR Administration / (Deputy) Head of Delegation

What we do

The International Committee of the Red Cross (ICRC) works worldwide to provide humanitarian assistance to people affected by conflict and armed violence.

We take action in response to emergencies and at the same time promote respect for international humanitarian law. We are an independent and neutral organization, and our mandate stems essentially from the Geneva Conventions of 1949.

We work closely with National Red Cross and Red Crescent Societies and with their International Federation in order to ensure a concerted, rational and rapid humanitarian response to the needs of the victims of armed conflict or any other situation of internal violence.

We direct and coordinate the international activities conducted in these situations.

Our global talent attraction and employer branding team is currently designing the future of HR marketing and we want you to join us in our ambitious journey : we have exciting times ahead!

If you think you are going to join a traditional team, think again. We are 11 experts based around the world. Here, you will be part of a self-

driven, proactive, remote, dynamic and diversified group of professionals whose challenging mission is to actively partner with internal (HR professionals, Heads of Unit / Delegation, etc.

and external stakeholders (Red Cross National Societies, professionals, associations, Diasporas, alumni groups, Universities, etc.

in order to identify, attract and engage with the right talent at the right moment, using the most effective, modern and innovative practices / tools.


In close collaboration with the Head of Talent Attraction and Employer Branding (based in Geneva), your mission will be to build and spread the most accurate ICRC voice in order to allow people to choose their best career move.

Accountabilities & Functional responsibilities

  • Designing and delivering actionable / measurable Talent Attraction initiatives in line with the Organisation’s recruitment needs (e.
  • g. advertising, social media recruitment campaigns, Live sessions, etc.),

  • Participating to the creation and the diffusion of the ICRC employee value proposition (EVP) in order to spread an appealing, unique and authentic employer branding message to target populations
  • Conducting general, regional, institutional and skills-based employer branding campaigns,
  • Building talent pools / communities with niche professionals, associations, Diasporas, alumni groups, Universities, etc.,
  • Creating and executing talent sourcing campaigns in order to generate a relevant pool of candidates for present and future recruitments,
  • Advising prospect candidates on competency building in order to meet ICRC’s standards,
  • Embracing and nurturing collaboration within the Red Cross movement (Nationals Societies and the IFRC) as well as with other humanitarian Organisations,
  • Representing the ICRC during key professionals events, conferences, workshops and recruitment fairs,
  • Informing and guiding candidates through the ICRC application process,
  • Actively participating in HR, Talent Acquisition / Attraction and employer branding best practices global projects,
  • Training and advising peers and internal partners on employer branding best practices
  • Delivering quarterly and annual reporting on Talent Attraction and Employer branding activity progression and budget management,
  • Annually, running regional and skills-based labour market analysis in order to support and influence Talent Attraction and Employer Branding actions
  • Scope & Impact

  • Geographic remit : Europe
  • Contributes to developing and implementing the talent acquisition strategy.
  • Relationships

  • Internally, interacts with Recruiters, Talent Managers, delegation programme specialists (e.g. water and habitat, communication, protection, restoring family links), and members of the Department of Communication and Information Management.
  • Externally, interacts with prospective candidates across regions, alumni bodies, advertising agencies, educational establishments, conference delegates and media.
  • Certifications / Education required

  • At least Bachelor degree in HR, labour psychology, digital marketing and / or communication
  • LinkedIn proficiency : Recruiter licence and / or Talent Insights module a strong asset
  • Proficiency in Boolean string sourcing (e.g black belt certification) a strong asset
  • Professional Experience required

  • A first significant professional experience (3 to 4 years) in HR, marketing, communication, talent sourcing and / or recruitment within an international, multinational, non-
  • profit and / or humanitarian Organisation,

  • Proven digital excellence in implementing, deploying and managing HR Marketing, Sourcing and Employer Branding tools as well as related actions / reporting
  • Demonstrated ability to create written / visual corporate graphic content for digital marketing purposes and to run efficient communication / recruitment campaigns
  • Experience working in a remote, diverse, proactive and international team
  • At ease managing and reporting on budget plan and expenses
  • Skills

  • Strong drive, Can-do attitude , positive thinking and solution oriented mind-set
  • Active listener, benevolent and remarkable team spirit
  • Outstanding communication and networking skills at all levels of hierarchy
  • Self-learner / starter, high degree of autonomy and proven organizational skills
  • Confirmed representation and presentation skills
  • Commitment and capacity to convey humanitarian motivation
  • In-depth and relevant knowledge of the local labour market, recruiting practices and local HR Marketing mediums.
  • Willing to travel abroad within the covered region
  • What we offer

  • A unique opportunity to join the world’s most respected humanitarian Organisation
  • Create an impact and influence the future of HR marketing at the ICRC
  • Change people’s lives by helping them find their next career move
  • Exciting professional and technical HR development and stimulating benefits package
  • A unique 2 week staff integration programme
  • Join a global and dynamic remote team
  • You will be located at Brussels ICRC’s offices
  • Language

  • Perfect command of written and spoken French and English
  • Oral and written proficiency in one of the following languages : Arabic, Russian or Spanish would be a strong asset
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