Regional Business Development Director and Country Head - West Africa
Lagos, NG
6d ago


About AIfluence

Join one of the fastest-growing and most disruptive tech start-ups in Africa.

AIfluence is Africa's first Artificial Intelligence-powered influencer marketing platform. We offer an end-to-end solution to optimize and scale global influencer marketing strategies. Our platform uses advanced algorithms that power influencer discovery and evaluation, campaign management, and performance measurement for influencer marketing campaigns. We solve the major pain-point experienced by most marketers in influencer marketing by accurately predicting and delivering measurable ROI on every campaign.  We are growing rapidly and have supported leading regional and global brands and development institutions across the African continent and we are now solidifying our footprint with regional hubs in Nigeria, South Africa, and India.  Learn more at


About the Role

The role of Regional Director is critical for the success of AIfluence and will report to and work closely with the  Chief Executive Officer in strategy development and execution in the West African market. We are seeking a seasoned business development leader that has cut his/her teeth, growing through the ranks in closing high ticket size deals with multinationals and leading high performing business development teams in the Advertising industry in West Africa. The ideal candidate would be coming from an ex-co position in leading advertising agencies in the region. Their core responsibilities will be driving business development initiatives with leading advertisers, building the West African market pipeline to grow our business, establishing and strengthening our position. Additionally, they will lead a high performing business development team through our next phase of growth across the region.  

This role is predominantly client-facing. The candidate will be a highly skilled and experienced senior or C- level business development leader preferably from an advertising background.


What you will do:

Business development and sales management

  • Grow AIfluence’s footprint in the West Africa region, developing business and increasing profitability for the company against set KPIs
  • Build the sales strategy and long-term roadmap for major partnerships (e.g. new country expansion, technology and tooling, and pipeline management)
  • Own end-to-end deal cycles with clients  across a range of projects and countries
  • Deliver exceptional relationship management to existing clients and partners
  • Craft tailored content, including presentations, proposals, and budgets
  • Manage and scale AIfluence's pipeline/portfolio of brand and development/NGO clients
  • Build & own processes to streamline pipeline management 
  • Inform direction on research collaborations and thought leadership by capturing and communicating institutionsʼ requirements around data and impact insights

Strategic leadership and management of the regional team

  • Overall leadership of the regional office within the parameters of AIfluence’s global strategy. 
  • Recruiting and managing teams including performance monitoring, mentorship, and training. 
  • Creating and managing annual budgets
  • Strong and supportive leadership of the regional team creating and nurturing an environment that supports high performance, learning, and teamwork at all levels
  • Business operation planning, including setting and achieving ambitious KPIs
  • Performance reporting

Brand Ambassador

  • Building partnerships and maintaining excellent relationships with partners, local governments, businesses, policymakers, and other relevant stakeholders
  • Serve as the AIfluence representative and spokesperson in all engagements that require AIfluence’s presence in the region
  • Amplify the AIfluence brand at every opportunity in the region

Required Qualifications 

  • Extensive knowledge and 8 - 12 years experience in the Advertising Industry in the West African Region 
  • Background in C level business development team leader in Advertising in blue-chip agencies in the region
  • Possess a strong business acumen with a deep understanding of how businesses operate both generally and in the West African region. 
  • Robust business relationships with the Ad agency community
  • Proven track record of overachievement and hitting sales targets of USD 5 million and above
  • Demonstrable ability  to seek out business opportunities and drive growth 
  • Ability to deliver the highest standards of customer service.
  • Experience in talent acquisition and development of high performing teams 
  • Ability to drive stakeholder mapping, develop relationships with senior stakeholders, and maintain a network of relationships to promote partnerships and fundraising goals 
  • The successful candidate must be based in Nigeria

Desired Qualifications (Added advantage)

  • Master’s degree in a business-related course
  • General management experience
  • B2B Technology/SaaS sales experience
  • Fluency in the French language
  • Best in breed sales training

Required skills

  • Entrepreneurial skills
  • Highly organized, analytical, innovative, and result-oriented
  • Excellent networking, selling, communication, and negotiation skills
  • Great relationship management and interpersonal skills
  • Ability to work independently and with cross-functional teams spread across different territories


Why you should join us

  • An attractive remuneration package on a base plus commission structure 
  • Stock options will be preferred to the right candidate
  • Friendly and inclusive work culture


Travel will be required.

Location: Lagos, Nigeria


AIfluence is an equal opportunity employer


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