Address : Lagos
About Tacpact Global Resources’s Job offer
Job title : Social Media Officer
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JOB DESCRIPTION :
A social media officer is in charge of representing a company across social channels as the sole voice of the brand. He / she responds to comments, compile campaigns and create content.
These experts provide organizations with the guidance needed to enhance their online presence.
RESPONSIBILITIES / DUTIES :
Own all branded social media channels (including building out new ones if / when they become relevant)
Design and implement platform-specific marketing strategies that align with overall business goals (e.g., conversions, lead generation, awareness, etc.)
Design and implement campaigns of varying scope on social channels (e.g., product launches, rebrands, awareness campaigns, contests, etc.)
Measure, test and report on social strategies and campaigns using analytics tools
Create and / or curate all social content, including text, image, and video
Own and build out social media content publishing calendar.
Manage editing, approval, and scheduling of all posts for all platforms
Plan and oversee all paid social campaigns, including partnerships with influencers
Engage with brand followers and fans on social channels.
REQUIREMENTS / EDUCATIONAL QUALIFICATIONS
HND / BSc in any related field from any reputable University
Applicant must be datadriven.
Applicant must be super creative.
Must have good judgement and the ability to make decisions in an timely way.
Must be a computer literate.