Opportunity to make a positive impact
Opportunity to grow and learn
You will be responsible for :
Grow and optimize current online marketing channels, including paid social and search amongst others.
Test and optimize marketing tactics for customer acquisition and conversion rate optimization
Develop and track metrics and success criteria for all marketing programs and activities
Planning and control of the digital marketing budget and spending by allocating budgets to different channels.
Using A / B testing to optimize digital marketing performance.
Lead social media efforts to collect collateral materials and conduct market research
Conduct and present competitive analyses and market research
Prior experience in growth / marketing optimization.
Proficient in SEO - content marketing, link building, guest posting, etc
Expert in Google Ads and Google Analytics
Obsessed with analytics, KPIs, and goals
Cares about measurable and actionable results VS vanity metrics
Fluent in English reading, writing, and speaking
Experience working in SaaS startup companies would be a strong advantage.
Our Client is a mobile app that helps managers manage the shifts, tasks, and work information of their business.