Route to Market Manager (FMCG) - Ghana
Lagos, LA, ng
5d ago

Our client is multinational FMCG company.

They currently have an opening for a Distribution Capability Manager (

Route-to-Market Manager) - Accra

The ideal candidate will :

Align, review and direct best sales and redistribution practices to suit the local markets. Manage projects, teamand stakeholder’s realignment (management, sales, distributors etc.)

The ideal candidate must possess a Deep knowledge of cross functional business links and a 360-degree value chain mindset.


  • Minimum Bachelor’s degree in any discipline
  • 9 years’ relevant experience in Sales, Trade Marketing and Operations in the Food and Beverages industry / FMCG
  • Develop and execute Best in Class Standard Operating Procedure for sales redistribution, deployment and execution for Nigeria
  • Highlight and mitigate areas of non-performance and potential project gaps while prioritizing those needing action and escalation to prevent delays in execution
  • Appoint key distributors using specified, tested and measurable processes.
  • Develop sustainable and excellent distribution strategy design and structure for our client across Nigeria
  • Develop Annual Business Plan for RTM implementation in conjunction with commercial team and regional sales manager team
  • Lead the Redistribution team across the country
  • Generate and define RTM metrics dashboard and monitor distributors performance dashboard leveraging IT tools
  • Coordinate execution of all product launch, activation exercise and re-launch of existing products in desired locations / regions
  • Engage all Market Development Team members in Weekly Rural Market Development activities
  • Strong experience in handling Key distributors and ability to develop RTM Model & Strategy
  • Experience living and working in multiple markets (developed and emerging)
  • Deep knowledge of Sales, Distribution and Logistics
  • Individual must be detail orientated with high level analytical skills
  • Apply
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