Field Marketing Executive
Alibert Product Nigeria Limited
Idu, Abuja, Nigeria
4d ago
source : Fuzu

Job Summary

  • The field marketing Executive will be responsible for driving brand awareness through on-site, face-to-face interaction with consumers.
  • He / she will act as a liaisons between buyers and sellers, as he / she provides valuable information about our products and services to consumers.
  • The Field Marketing Executive should be able to foster human relationships through communication and the distribution of marketing collateral in order to drive sales
  • Requirements

  • Bachelor’s Degree in Business Administration, Marketing or relevant field.
  • A minimum of 1 year’ experience in a marketing or advertising position
  • Business management skills.
  • Responsibilities

  • Plan and complete field marketing campaigns after conducting preliminary research
  • Develop robust knowledge of all product lines / services
  • Produce various literature, signage, merchandise, and other materials to be used at field marketing events
  • Maintain relationships with third-party vendors and venues
  • Negotiate with retailers and other third-party partners on promotional display and merchandise placement
  • Promote business expansion opportunities to retailers and other merchants through successful field marketing programs
  • Attend relevant trade shows and events
  • Monitor industry trends and competitor activities
  • Manage social media activity surrounding field marketing campaigns
  • Negotiating and liaising with third-party marketing agencies.
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