Sales and Marketing Roles at Ibis Hotel
Ibis
Lagos, Lagos, ng
3d ago
source : Ecadoo

Details Provide a framework to build country rsquo s marketing plan Develop a common language amp common tools Share good practices Enforce brand standardization Keep tabs on Environmental analysis for each of the hotels Brand diagnosis VS competition Quarterly analysis of the SWOT analysis of all the hotels being managed Measure media visibility Ensure hotel digitalization is up to date Ensure each brands factsheet is up to date Improve business performance Manage escalated customer related matters Monitor relative brand product and service offering Vs Competitors Build promotional strategies Check Competitors pricing strategies Keep tabs on occupancy rate of competitors Develop brand distribution strategy for improvements Manage partnerships and sponsorships Conduct brand diagnosis Vs competitors Brand identity gap analysis between ideal situation Vs actual situation Work with management on marketing objectives for each Assistant Sales Manager Work with management on business objectives for each hotel Follow up on teams action plan and align with business goals Manage promotion communication and follow through with the build action plan Assess performance of the sales team by setting KPI rsquo s budget follow up and media plan follow up Build a timeline of activities for each hotel events to appreciate old customers and attract new customers Recommend and implement training programs for sales reps and team to improve their work efficiency Ensure adherence to the work policies ethics and regulations of a firm To be fully aware of all activities taking place in the hotel the city and the region at all times as well as to be fully familiar with the hotel and conversant with all hotel services and their menus etc go to method of application raquo Assistant Sales Marketing Manager

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