Roles & Responsibilities
Perform keyword research regularly to optimize the website for existing content and discover new opportunities
Provide SEO analysis and make necessary recommendations on website / web pages while coordinating with elements and structure of web pages.
Execute strategies for developing content in coordination with SEO goals general and keyword specific.
Conduct technical SEO audits both on-site and off-site SEO including competitor analysis.
Guide the content team to produce SEO-friendly content.
Assist in the development and execution of communication, content strategies through social communities in coordination with SEO goals.
Develop strategies to implement link-building campaigns to align with our content marketing and SEO goals.
Adapt to the latest changes by keeping pace with SEO, social media trends, and other industry trends and developments.
The SEO Analyst will be responsible for the strategy, planning, and execution of search engine marketing / optimization campaigns across major search engines.
This role would be primarily tasked with understanding, communicating, and executing all activities related to organic search in key search engines such as Google.
You work closely with the marketing team and are responsible for the quality and growth of on and off-site factors of SEO that drive organic growth.
Bachelor's Degree in Marketing, Advertising, Communications, Business or a related area
Strong written and verbal communication skills
Ability to consistently meet tight deadlines
Knowledge of SaaS would be a big plus
Proficiency in Excel.
Passion for SEO and digital marketing.
A positive, go-getter attitude and the ability to thrive in a collaborative and fast-paced environment.
Strong project management and organization skills; the ability to create new processes and improve the team’s efficiency.
The ideal candidate should have 2 to 3 years of experience working for leading SaaS products and is familiar with defining, configuring, and testing multiple tracking / conversion / lead.