Head, Marketing-ipNX Nigeria Limited
IpNX Nigeria Limited
6d ago
source : BetaJob

Job Details

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  • Location : Lagos

    Department : Retail Division

    Function : Head Marketing

    Reporting to : Head, Sales and Marketing

    Travel Frequency : Occasionally

    Purpose of the Job

  • The Head, Marketing will be responsible for driving the implementation of ipNX’s marketing and communications strategy.
  • This would include management of initiatives to enhance iPNX’s brand awareness and market share.
  • He / she would creatively communicate the value of ipNX’s services to the customer and would be responsible for customer insight, research, media buying and development of a strong team.
  • Expected Key Results

  • Develop & Implement a Robust Marketing Strategy
  • Lead and Execute Marketing Operations
  • Stakeholder Management
  • Successful Partnership with Sales for Revenue Growth and Sustainability
  • Realignment of Marketing Strategies viz a viz Organisation’s Positioning and Reputation
  • Media / PR Communication
  • Benchmarking
  • Customer Retention
  • Educational Qualifications & Functional Skills

  • A Bachelor’s degree in Sales, Business Administration, Marketing, Public Relations, International Relations, Information Technology, Business Administration or a related field.
  • 2.2 / Upper Credit Minimum).

  • Professional qualification with the Chartered Institute of Marketing or its equivalent.
  • Excellent interpersonal, written and oral communication skills.
  • Has an expert understanding of the ad tech landscape, including the different products and companies.
  • Ability to be Technologically savvy which is necessary for today’s business to gain a wider consumer reach.
  • Proven track-record of managing a total marketing budget.
  • Ability to build good working relationships across diverse business areas and functions and be a team player with a positive and flexible attitude to work.
  • Ability to lead a multi-cultural / multi-country team.
  • Ability to be part of and also lead a TEAM.
  • Strong business acumen and organizational awareness.
  • Must be keen in conducting research and data-driven insights, having an in-depth knowledge of the business’s product, strategic, analytical and marketing concepts.
  • Must possess interpersonal skills that will encourage openness and trust both internally and externally.
  • Proficiency in Microsoft Office Suites including Word, Excel, PowerPoint etc which are necessary for creating both visually and verbally engaging reports and presentations.
  • Good interpersonal, work flow management and communications skills
  • Work Experience :

  • 8 years’ experience in Sales / Marketing function or related field with at least 5 years in a managerial role.
  • Extensive marketing experience across all marketing and communications channels and a broad knowledge of campaign planning, execution, agency management & post-event analysis.
  • Experience with digital marketing forms such as social media marketing and content marketing.
  • Strong experience of stakeholder management.
  • Experience in budgeting, forecasting and planning experience in an operational environment.
  • Experience in using data to illustrate business conclusions.
  • Proven track record of achieving targets and driving sales growth in a business.
  • Prior experience in product management.
  • Previous experience successfully managing Marketing team ideally from a similar industry.
  • Strong experience as a line manager and a coach leading diverse teams.
  • Other Requirements :

  • Customer Focus
  • Action orientation
  • Drive results
  • Cultivate Innovation
  • Ability to optimize work processes
  • Resilience
  • Self-Development
  • Nimble Learning
  • Ensures Accountability
  • Develops Talent
  • Drives Engagement
  • Drives Vision & Purpose
  • Excellent Decision Quality
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