Marketing and Customer Experience Manager at DKT International
DKT International
Lagos, Lagos, ng
4d ago
source : Ecadoo

Details DKT Nigeria is looking for an experienced Marketing and Customer Experience Manager to lead its newly created customer service brand DKTs rsquo current portfolio of brands includes contraceptives products and services Product brands includes Fiesta amp Kiss condoms Levofem oral contraceptives Postpill emergency contraceptives Lydia IUDs and DKT Press 3 three month contraceptive injections Service brand includes a network of trained doctors nurses and other health providers who regularly stock and dispense our products These brands are advertised to consumers within the scope and limits of consumer and ethical advertising protocols DKT rsquo S customer service brand elements include a dedicated youth friendly website toll free customer care center with in bound and outbound phone call and mobile text messages webchat and a ldquo clinic finder rdquo app Role of customer care brand is to connect all DKT products and services directly to consumers by advertising amp promoting all brand elements to increase use of DKT products and services This position is located in Lagos Marketing and Customer Experience Manager Responsible for customer acquisition and customer retention for an integrated customer service digital platform Responsible for defining building promoting of the customer service digital platform amp brand image and equity Provide leadership and direction on the route to market on digital and traditional marketing Oversee the development and implementation of effective customer experience strategies with the aim of enhancing the customer base Develop and maintain a distinctive differentiated and engaging customer brand proposition beyond the nonprofit family planning industry and benchmark within the world of healthcare and other social and commercial sector service and generic brands Working with Research M amp E manager to use consumer insights in periodically tracking achievement of deliverables and redesigning the brand standards specification nbsp Education amp Experience Business Management or MBA or related discipline 5 7 years rsquo experience Product and or service design Brand Management for a significant lauded service based brand across communications product and nbsp nbsp service offering on E commerce industry Managing developing and implementing brand and customer centered strategies at the online marketplace including Product service design branding design creative look feel tone Use of research to evidence and plan commercial cost quality understanding nbsp nbsp

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