Understand, develop and communicate the company’s Brand and Advertising Strategy, as well as the Annual Supporting Operating Plan.
Supervise advertising, promotional and creative campaigns to promote the company’s brand, Products and Services.
Develop strong partnerships with relevant Parties : internally with Marketing and Sales, and externally with Production Houses and Advertising Agencies.
Present, on regular basis, the integrated marketing communications plans, strategies, tactics and progress reports to the Board and Management, as well as insights into activities of competition.
Qualifications, Skills & Experience
Minimum of Bachelor's degree in Mass Communication, Marketing, Business Administration, Social Sciences or any other related field.
An MBA will be an added advantage.
Excellent communication, organisational and writing skills
Strong Presentation, Negotiation and Computer skills.
Sound knowledge of marketing and promotional channels in local markets.
Experience in working with cross functional teams and ability to carry them along in driving marketing communications initiatives.
Hands-on experience in managing the total Advertising / PR functions for a major FMCG, Consumer Durable, Financial Institution, Telecom or Parastatal body.
Membership of relevant professional bodies (NIPR, NUJ, AAAN, APCON, etc).
Above 40 years of age with minimum of 15 years of cognate relevant experience, at least 5 of which must be at senior management position in top Advertising / PR Agencies, FMCG, Telecommunications, Banking etc.
Very attractive and competitive remuneration packages and challenging prospects await the successful candidate