Pulse is looking for a Creative Digital Strategist to join the team. You will be responsible for ideation and creation of strategy across a variety of platforms, both digital and offline, for potential and existing clients.

You will translate customer data into actionable insights and propose strategies that will help clients to achieve their campaign objectives.

The Role

Duties and Responsibilities

Develop sales and marketing material to support the Sales teams across Africa.

Dissect client briefs and propose innovative creative and marketing strategies that will enable brands to connect to their audiences and achieve their business goals in the most effective manner.

Develop compelling proposals to communicate these strategies.

Contribute and sometimes lead in-house ideation sessions.

Conduct digital audits that yield rich insights into consumer and competitor’s online behavior and key motivational / attitudinal behavior.

Develop a total understanding of online target audience and mindset modes.

Assist in creating budgets for proposed strategies in line with the company rate card, working with all relevant internal sales and execution teams.

Support the sales team in any and all activities that will help the team meet its overall revenue and profit targets including occasional client meetings and prospecting.

Attend sales team meetings and share best practices with colleagues across Africa.

Desired Skills & Experience

1-3 years of experience in a marketing, strategy, or analyst position - Digital / Creative / Media / Marketing / Advertising industries preferred

A creative thinker who can connect 360 digital to all aspects of a client’s business and drive growth opportunities

Great presentation skills and ability to create awesome pitch decks

Proficient in Powerpoint.

An entrepreneurial mindset and ability to work effectively in a fast-paced, start-up environment with dynamic business priorities

Excellent communication and organisational skills