Creative Writer
Landlagos
Lagos
15d ago
source : myJobmag
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  • Landlagos - We are a real estate company with a mission to control and reverse the unfair and unrealistic inflation of property pricing that makes the average Nigerian unable to own their own.

    Our goal is to provide affordable real estate assets to the average working Nigerian, allowing for weekly and monthly payments in other to help our clients realize their goals of owning their own.

    Location : Victoria Island, Lagos

    Job Description

    Manage social media marketing campaigns and day-to-day activities including :

    Develop relevant content topics to reach the company’s target customers.Create, curate, and manage all published content (images, video and written).

    Monitor, listen and respond to users in a Social way while cultivating leads and sales.Conduct online advocacy and open a stream for cross-

    promotions.Develop and expand community and / or influencer outreach efforts.Oversee design (ie : Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.

    Design, create and manage promotions and Social ad campaigns.Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review.

    Analyze key metrics and tweak strategy as needed.Compile reports for management showing results (ROI).Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.

    Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.

    Monitor trends in social media tools, applications, channels, design and strategy.Implement ongoing education to remain highly effective.

    Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.

    Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns.

    Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

    Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.

    Demonstrates creativity and documented immersion in social media. (Give links to profiles as examples).Proficient in content marketing theory and application.

    Experience sourcing and managing content development and publishing.Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.

    Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.

    and how each platform can be deployed in different scenarios.

    Qualifications

    Maintains excellent writing and language skills.Enjoys a working knowledge of the blogging ecosystem relevant to the company’s field.

    Displays ability to effectively communicate information and ideas in written and video format.Exceeds at building and maintaining sales relationships, online and off.

    Practices superior time management.Is a team player with the confidence to take the lead and guide other employees when necessary.

    ie : content development, creation and editing of content, and online reputation management).Makes evident good technical understanding and can pick up new tools quickly.

    Maintains a working knowledge of principles of SEO including keyword research and Google Analytics. Highly knowledgeable in the principles of Search and Social.

    Possesses functional knowledge and / or personal experience with WordPress.Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution.

    Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.

    Location : Victoria Island, Lagos

    Job Description

    Creative Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types and proofreading articles before publication.

    If you’re familiar with producing online content and have an eye for detail, we’d like to meet you.Feel free to share samples of your work or portfolio of your published articles, along with your application.

    Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.

    Responsibilities

    Research industry-related topics (combining online sources, interviews and studies)Write clear marketing copy to promote our products / servicesPrepare well-

    structured drafts using Content Management SystemsProofread and edit ALL posts before publicationSubmit work to editors for input and approvalCoordinate with marketing and design teams to illustrate articlesConduct simple keyword research and use SEO guidelines to increase web trafficPromote content on social mediaIdentify customers’ needs and gaps in our content and recommend new topicsEnsure all-

    around consistency (style, fonts, images and tone)Update website content as needed

    Qualifications

    Proven work experience as a Content Writer, Copywriter or similar rolePortfolio of published articlesExperience doing research using multiple sourcesFamiliarity with web publicationsExcellent writing and editing skills in EnglishHands-

    on experience with Content Management Systems ()Ability to meet deadlines, English, Journalism or related field.

    Method of Application

    Use the link(s) below to apply on company website.

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