Assistant Brand Manager
Eat N Go Limited
Lagos, Lagos, Nigeria
6d ago

Job Description

  • Assist in developing promotional strategies for brand awareness and profitability
  • Identify innovative business ideas to increase business prospects
  • Provide feedback into product development and service offers and participates in their development; collaborate to create, launch, and track performance of product and service offerings in our markets
  • Develop and deliver appropriate field sales / marketing enablement tools
  • Develop, establish, and maintain marketing strategies to meet organizational objectives.
  • Demonstrate effective management of the marketing, advertising, and promotional activities of the organization
  • Execute online and offline marketing initiatives, integrating online and new media, email, print, direct mail, social media, company websites, SEM / SEO strategy development, brand awareness and drip marketing initiatives
  • Support the Brand Manager to introduce new products to the market
  • Provide assistance on press releases, contributed articles, presentations, events, and conferences
  • Market Research and Competitive Intelligence
  • Understand the products and services offering and approach of key competitors.
  • Communicate products and services differentiation to sales and provides input to Brand Manager
  • Conduct marketing surveys on current and new service concept
  • To assist the Brand Manager in executing and coordinating the brand and promotional activities

    Qualifications

  • Bachelor’s degree or equivalent professional experience in marketing, public relations or relevant field.
  • 3 - 4 years’ experience in marketing, communications, or public relations with demonstrated success, preferably in a restaurant brand, hospitality or FMCG sector.
  • Experience working on the agency and client side will be an added advantage.

  • Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations plans and activities.
  • Good creative, strategic, analytical, organizational and personal sales skills.
  • Experience overseeing the design and production of print materials and publications.
  • Computer literacy in word processing, data base management and page layout.
  • Strong oral and written communications skills.
  • Ability to manage multiple projects at a time

    Additional Information

    Only qualified candidates will be contacted

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