Location : Lagos
Start Date : Immediate.
Working Hours : Mondays - Fridays, 9am - 5pm.
At 3101 Media, we believe remarkable talent, enthusiasm, and creative thinking add up to great work. We’re looking to hire a dependable creative thinker with excellent writing and research skills as our full-time, in-house copywriter.
He / she will write and edit copy on a variety of projects (including print, web, mobile, video, and social media), working closely with the accounts and design team to brainstorm ideas, create concepts, and develop messaging.
Thorough research and interviews will be required to understand each client's industry, products / services, branding, and marketing goals.
The successful candidate is expected to help define brand voice and ensure that all copies are consistent. Must be a quick learner with a versatile writing style.
Description of Duties and Tasks
Essential duties and responsibilities include the following :
Interpreting account briefs
Researching clients their competitors and the target audience
Producing original, clear, and credible ideas / messages / scripts, and presenting these to clients and colleagues
Write copies for a variety of media including social, print, emailers, radio, and tv.
Edit and proof work to ensure high editorial standards are met across all content outputs.
Collaborate with the team; creative, product, media, and designer to assess project needs and help with messaging.
Creation of content calendars, pitch decks, proposals, etc.
Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.
Drive brand consistency across all company communications.
Produce error-free content and adhere to brand guidelines.
Stay current on trends and competitors within the editorial sphere.
See projects through the whole creative lifestyle, from inception to deployment.
Simultaneously manage multiple projects within short deadlines.
Write high-engagement social media content that reflects the brand’s voice.
Propose copy concepts and present underlying strategic thinking on all copies.
Works closely with in-house researchers to create production content for the company.
Monitoring campaign effectiveness.
Updating and amending campaigns according to feedback.
Bachelor's degree in English, Journalism, Marketing, or Communications.
3-5 years experience in content marketing or copywriting, preferably with an agency.
Knowledge of Microsoft Office Applications - including word, excel, PowerPoint, communicator, and outlook.
Proofreading experience and familiarity with standard style guides a plus.
Strong creative thinking skills and ability to think conceptually.
Comfortable working independently with little direction under tight deadlines.
Excellent writing, editing, and proofreading skills with a diligent eye for detail and appreciation of great design, language, flow, and grammar.
Experience in producing copy for digital, print, and broadcast channels.
Exceptional skills with the nuances of social media writing including the use of hashtags, emojis, and acronyms.
Proven ability to demonstrate brand voice.
Solid understanding of SEO concepts preferred.
Excellent portfolio of work.
Highly creative, imaginative to produce innovative and original ideas.
Must have an interest in popular culture, new advertising trends, and techniques.
Must be able to work well in a team.