Location : Victoria Island, Lagos, Nigeria
Driving overall online %sales growth contribution to the total brand business
100% ownership of the digital online sales channels; all our online ordering channels
Work with internal marketing, digital, creative team, and global business unit to drive innovation and increase the performance of the online sales growth for the business
Develop and implement marketing initiatives in line with global business practice in growing the overall company's e-commerce channels.
Participating in assortment development of each brands.
Created Brand awareness and media communication activities
Research, analyze, and monitor the competitive landscape for potential opportunities.
Oversees the sale and distribution of products on our digital and e-commerce platforms.
Create products positioning and messaging to ensure products success in the marketplace.
Create a robust marketing strategy to maximize revenue, in line with business objectives.
Create an annual marketing calendar for the business, to include mode and timelines for implementations.
Train team members on retail strategies to maximize sales
Minimum of 5 years of experience in a similar role
A bachelors degree in Marketing or Tech background
Knowledge and Experience managing marketing and tech teams
Experience in overseeing digital marketing strategies
Excellent understanding of web design and web analysis
Knowledge in, UX, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics is an advantage
Experience in digital marketing channels such as PPC ,SEO, Social Media Display and affiliate marketing channels is a plus