Senior Electrical Engineer
Kimberly Clark Jobs Recruitment [1 new position]
Lagos, NG
1d ago
source : NGRJobs

Main Purpose

Developing, managing & sustaining a profitable brand / brand portfolio for the Nigerian market

Main Responsibilities

  • Provides input into the brand strategy review (situational analysis)
  • Developing annual brand operating and channel plans with aligned category, brand, consumer and customer priorities and objectives
  • Managing Integrated Marketing Plan (IMP) & resulting commercial programmes
  • Managing new product introduction (NPI)
  • Develops appropriate consumer & shopper insight and ensures insights, channel & POP opportunities are incorporated into all strategies and plans
  • Manages the research process where appropriate
  • Delivers agreed brand, channel targets and profitability
  • Responsible for gathering and analysing competitor information and developing activities to counteract anticipated competitor plans
  • Tracks, analyses and evaluates all brand and trade initiatives to ensure business results are achieved and brand equity is maintained
  • Develop & updates generic planograms and looks of success aligned to brand strategy
  • Ensures communication to all relevant stakeholders during projects
  • Manages day to day interactions with agencies and assists with evaluation
  • Ensures that all business management standards, processes and procedures are applied and adhered to in all activities
  • Effective management of A&P budget
  • SBM’s guide and develop skills base of JBM’s and BM’s where appropriate
  • Qualifications

  • 3 yr bachelor’s degree / MFSA Diploma
  • 3 years continuous job experience, which should include excellent understanding of or experience in Marketing and Sales, Finance & Category management
  • Proven track record of delivering business results
  • Global VISA and Relocation Specifications :

    For the expansion of business in Nigeria

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