Brand Creative Strategist
Fadac Resources and Services
Lagos, LA, ng
7d ago

Ourclient is an emerging experiential and digital service agency inLagos looking to recruit a

BrandCreative Strategist.

Summaryof the Role

Acore member of the agency’s brand solutions (creative) department, you willwork under the Head of Strategy to plan, create and deliver engaging brandedcontent & campaigns for clients that increases the reputation andvisibility of the agency’s creative services, as well as, develop and executethe agency’s clients overall experiential marketing strategies.

PrincipalAccountabilities

  • To consistently demonstrateunderstanding of clients’ expectations through development of effectiveproposals and campaigns that aligns to the Agency’s overall content & creativeservices strategy.
  • To oversee assigned projectsthroughout its lifespan to ensure adherence to budget expectations andconclusion of each project with an impressive case study.
  • To formulate effectivecommunication and execution strategies for winnable and efficient campaignsthat aids the achievement of clients’ business objective.
  • Internal collaboration with thecreative team to design internally-led brand products that can be archived andutilized retroactively.
  • Collate & compile thoroughon-brand case study reports for clients & for internal purposes.
  • JobDescription

  • Intelligent understanding andInterpretation of client briefs
  • Build / develop creative, usable andactionable ideas
  • Developing communicationstrategies targeted at key audiences of the brand using the brand’s USPs
  • Presenting business strategies andrecommendations in proposals.
  • Working with operations team toidentify consumer touch points and understand executable mechanics
  • Identifying and understanding thewants, needs and motivations of key audiences for the brand.
  • To analyze the businessenvironment our clients play in, and identify new platforms of promotingbrands.
  • To develop winnable and efficientcampaigns that solve clients business objective
  • Integrating design / copy &strategy development functions towards effective creative efforts of assignedbrief.
  • Requirements

  • Minimum of Bachelor Degree
  • Minimum of one year relevant experiencein a reputable marketing and / or advertising company with proven experience indeveloping winning branded content proposals / campaigns and client-facingcommunications
  • Relevant professionalcertification an added advantage
  • Skills

  • Business Communication
  • Interpersonal relationship
  • Creativity
  • Critical thinking
  • Organizing
  • Strategy Agility
  • Business Acumen
  • Apply
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