Client Onboarding & Retention Specialist
Lagos, Nigeria
1d ago

The Offer

  • Attractive Salary & Benefits
  • Fantastic work culture
  • Opportunity to make a positive impact
  • Responsibilities :

  • Develop customer lifecycle stages and create strategic initiatives for each stage of the customer journey, which include onboarding, engagement, and retention based on clients’ feedback
  • Analyze customer behaviour and deliver on their needs during onboarding
  • Gather information about customer issues during initial product adoption and deliver constructive feedback to improve the process
  • Create and refine effective programs that leverage customer behaviour data, and include a mix of triggered and targeted campaigns to increase CLTV
  • Identify key, measurable metrics (upsell, churn, etc.) for lifecycle programs encompassing a growth hacker mentality with the ability to test and scale rapidly
  • Partner with other centralized marketing team members to drive the development of email communications, press articles, and marketing assets to nurture client relationships
  • Analyze and report on data identifying key drivers, and associated dependencies for driving conversion, retention, and upsell
  • Effectively translate analytics into clear insights and actionable recommendations
  • Be a subject matter expert in RH’s product lines
  • Assure buy-in and budget support from senior leadership and stakeholders
  • Identify new trends and tactics to encourage business growth
  • The Profile

  • Minimum 4 years relevant marketing strategy and / or Customer relationship management experience
  • A proven track record of delighting clients and creating successful marketing programs aimed at smooth onboarding and retention
  • This role will require effective collaboration and cross-functional coordination across internal and external contributors
  • Extremely detail-oriented and organized, able to manage multiple projects to meet deadlines
  • Deep understanding of the digital marketing landscape and a passion for building innovative & ROI-positive marketing programs at scale utilizing CRM data
  • The ability to think strategically, analytically, and creatively to break down problems and find effective solutions
  • Excellent attention to detail and an intuitive eye for customer needs beyond the obvious
  • Ability to collaborate with cross-functional team members at all levels
  • Strong communication skills
  • A bachelor’s degree in marketing, business, or a related field is a plus.
  • The Employer

    Our client is a healthcare company using technology to make healthcare more affordable and accessible.

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