Job Description
Develop and manage win-win relationships with channel partners (existing and new dealer / sub
dealer) by design and implement a strategic sales plan for 2 / 3 Wheeler products.
Planning and implementing marketing activities for 2 / 3 Wheeler products in consultation with the respective Products Heads and Business Heads.
Gather information and report on competitor’s activities as well as other market intelligence data.
Achieve assigned sales and network expansion target
Entering into business relationships with micro-finance banks and other lending institutions to enable them to finance the purchase of for 2 / 3 Wheeler products .
Communication of targets and incentive plans to channel partners and field sales personnel.
Managing and impacting product knowledge to channel partners and field sales personnel.
Preparing business proposals in consultation with the respective product / business head.
Reporting on successes and taking corrective actions to overcome areas of weaknesses.
Preparation of monthly sales forecast in consultation with the business head.
Proper planning and distribution of inventories and avoiding flood and famine situation and adhering to company policy of no credit sales.
Carry out any other duties that might be assigned from time to time.
Channel Development :
Identification of high potential markets for product launch Selection of the right dealers by establishing dealer value proposition and dealer selection criteria
Create and implement manpower, infrastructure, and process / system norms
Enable channel growth through people development and profitability improvement
Requirements
Key Competency Requirements
Stakes Negotiations
Brand Building / Marketing Strategy
Partnership / Channel Development
New Business Development
Proficiency in Microsoft Word and Excel
Multitasking
Communication skills
Interpersonal skills
CHANNEL MANAGEMENT :
Manage dealer sales and aftersales operations to achieve targets set for customer-acquisition, retention, and satisfaction
Enable the demand generation at the dealership level by reviewing dealership sales activities
Ensure dealer alignment, motivation, and engagement
Review the performance periodically
Competition mapping and developing action plan to create and develop the sales network
PLANNING :
Define monthly / quarterly targets for customer acquisition, retention, satisfaction, working capital Increase market share for the companys product.
Fund Collection Competition mapping and developing action plan to create and develop the sales network.
QUALIFICATIONS :
Bachelors degree in Marketing, Communications, Business Management, or related field.
Masters degree is a plus
Minimum of 5 years of experience
Proven sales experience; sector-specific sales experience is preferred.
Proven track record of meeting sales quotas.
3+ years of auto industry experience.
Preferred domains- sales, dealer development, after sales.
Preferred Industry- Two / Three-wheeler / Car auto industry.
Requirements
Key Competency Requirements Stakes Negotiations Brand Building / Marketing Strategy Partnership / Channel Development New Business Development Proficiency in Microsoft Word and Excel Multitasking Communication skills Interpersonal skillsCHANNEL MANAGEMENT : Manage dealer sales and aftersales operations to achieve targets set for customer-acquisition, retention, and satisfaction Enable the demand generation at the dealership level by reviewing dealership sales activities Ensure dealer alignment, motivation, and engagement Review the performance periodically Competition mapping and developing action plan to create and develop the sales networkPLANNING : Define monthly / quarterly targets for customer acquisition, retention, satisfaction, working capital Increase market share for the company's product.
Fund Collection Competition mapping and developing action plan to create and develop the sales network.QUALIFICATIONS : Bachelor's degree in Marketing, Communications, Business Management, or related field.
Master's degree is a plus Minimum of 5 years of experience Proven sales experience; sector-specific sales experience is preferred.
Proven track record of meeting sales quotas. 3+ years of auto industry experience. Preferred domains- sales, dealer development, after sales.
Preferred Industry- Two / Three-wheeler / Car auto industry.
