VP, Marketing, Branding & Communication
Reliance Health
Lagos, Nigeria
11h ago

Reliance Health (https : / / reliancehealthinc.co / ) is a healthcare company using technology to make healthcare more affordable and accessible.

Through an integrated approach that includes affordable health insurance, telemedicine and a combination of partner and proprietary healthcare facilities, Reliance Health offers innovative healthcare solutions that meet the needs of emerging markets.

We are also backed by some of the world’s most prominent investors including Partech, Y Combinator and Tencent.

The Role

We are looking for an experienced yet innovative executive to help craft and execute our marketing, branding and communications strategy.

The right individual will focus on marketing for the acquisition of new customers across all our businesses via an omnichannel strategy (offline ads, billboards, activations, digital) and building our branding and communications strategy in order to raise awareness among our different stakeholders.

  • Define and manage the marketing and branding strategy to position Reliance Health as a top-of-mind healthcare company insurer for decision makers across all our business lines, as well as other stakeholders in the healthcare landscape
  • Build and implement an efficient PR & communication plan to support our branding strategy
  • Manage the communications with our customers, regulators and other stakeholders
  • Build and lead a team of inhouse and outsourced talent to build the marketing campaigns you’re responsible for
  • Ideal Profile

  • Proven experience in leading B2B branding & marketing campaigns (min. 5 years of experience)
  • Proven experience managing and leading teams building relevant content for PR / client communication / advertising campaigns
  • Strong data driven decision making skills and result-oriented mindset to achieve ambitious goals
  • Understanding of budgets and business-planning
  • What's on Offer?

  • Attractive Salary & Benefits
  • Fantastic work culture
  • Flexible working options
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