Senior Manager - Public Relations & Marketing - NGO (10-14 yrs) Overseas/International/Africa/Abuja/Nigeria (Marketing & Public Relations)
Quest HR Services
Abuja, India
13d ago
source :

1. Marketing and Branding of the NGO, Hospital & its other projects

  • Develop & implement marketing strategies and brand building of the NGO & Hospital.
  • Conduct Market Research including surveys of current & new service concepts.
  • Establish marketing goals to ensure share of market and profitability of services.
  • Strategize business / revenue generation through Institutional ( Government & Corporate) Business Tie ups.
  • Plan and execute Branding strategies for the organization to attain a specific Brand position in the customers mind
  • To plan and prepare budgets for branding and marketing activities.
  • Represent NGO & its Hospital on various related forums & work with all forms of media to ensure visibility in Western Africa.
  • Effectively use social media platforms, website and other modes to create awareness, interest and participation

    2. Public Relations

  • Maintain and strengthen effective PR with authorities, trustees, well-wishers
  • Develop and execute effective PR management plans with a view to gain support for NGO
  • Develop relationships for eye care management with Corporates in Nigeria & Western Africa, Government organisations and related agencies
  • Help use PR strengths to help solve issues and gain support for NGO operations in the country
  • 3. Donor relationships

  • Maintain good working relationships with existing donors through regular interaction, regular MIS and ensure sustained and increasing support
  • Identify and develop new donors - individuals, corporates and multinationals and help develop spread the work NGO around the country with donor support
  • Develop relationship with international aid agencies and help create new partnerships with them for social development worK
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