Summary of Functions :
Setup meetings with respective individuals in order to understand the ideas, objectives and requirement of each design project.
Interprets and develop designs in line with the ideas gathered during briefing sessions.
Develops design briefs by gathering information and data through research.
Managing online brand campaigns to raise brand awareness.
Plan, promote and execute activities and strategies to establish and maintain a positive presence for the RusselSmith brand.
Maintain and improve the RusselSmith Brand Manual
Develop, design and implement online content, tools and web style standards to ensure consistency, timeliness and best user experience for RusselSmith’s web properties
Managing and redesigning of the company website.
Develop and implement a front line online presence by strategically positioning the company’s website content
Manages the website by posting and reviewing contents. Also ensures content is accurate and timely
Continuously review and manage content on RusselSmith’s website(s), social media accounts and other online assets and ensure that they are constantly updated with fresh and dynamic content by seeking out new copy, imagery, audio and video materials
Plan and execute all web, SEO, marketing database, email, social media and display advertising campaigns
Ensure Russelsmith online presence via professional social media (LinkedIn, face book, twitter etc.) represents the brand identity
Maintain communication and client satisfaction.
Use creative expertise to interpret the company’s vision and make it a tangible and deliverable product.
Manage multiple projects from concept through completion
Generate brand marketing ideas / concepts for new and existing services, packaging designs, including shapes, sizes, colors, fonts and imagery.
Educational Qualifications :
Experience Required : 2-5years
Skills / Qualifications Required :
Physical Demands :
Regular use of the telephone and e-mail for communication is essential. Sitting for extended periods is common. Hearing, vision and speaking within normal ranges is essential for normal conversations, to receive ordinary information and to prepare or inspect documents.
No heavy lifting is expected. Exertion of up to 10 lbs. of force occasionally may be required. Good manual dexterity for the use of common office equipment such as computer terminals, calculator, copiers, and FAX machines.
Work Environment :
The job is performed indoors in a traditional office setting. Activities include extended periods of sitting and extensive work at a computer monitor and / or calculator.