Hold critical internal and external crop expertise across a range of agronomic and market conditions
Facilitate and lead the application of specific crop solutions, Integrated Solutions or branded, and also serve as the conduit for field-
level generation of potential Integrated Solutions.
Actively participate in design, communication, and implementation of solutions for the assigned crop.
Promote Syngenta solutions with channel partners, key producers and influencers within the assigned Territory
Regularly collect and report market intelligence and relevant value chain insights.
Territorial Business Accountabilities
Deliver campaigns activities and offer to selected customers through selected channel
Create demand at the customer, ensuring that the customer is knowledgeable about the products and has further interest in SYN products.
Build solid and professional relationship based on recognized expertise and trust with customers
Defend and promote the image of Syngenta and represent Syngenta in a professional and competent manner
Set up and follow up demo trials to build deep understanding of Syngenta product offers
Organize and locally manage field trial demonstration sites and liaise with growers in support of the distributors sales teams
Lobby with local authorities in area of coverage
Leverage deep understanding of leading producers' Key Buying Factors to efficiently sell on the value of Syngenta products and offers and drive market share gains.
Accountable for four major areas : crop expertise, solution and product launch maximization, claim opportunity support, and collaboration at the farm-
gate / internally / externally.
Crop expertise : Provide agronomic support, training and coaching to the Distributors’ sales force, channel partners and grower customers
Solution and product launch maximization : identify potential solutions to address grower needs and support new product launches via participation in trials and training
Claim opportunity support : resolve grower claims and create new opportunities
Collaboration at the farm-gate / internally / externally : Partner with the channels to maximize grower return on investment, and with internal and external stakeholder to position Syngenta for success within the assigned crop market.
E.g., Develop grower agronomic solution partnership opportunities, coach Distributors’ sales force, build relationship to Key Accounts and Centers of Influence
KNOWLEDGE, EXPERIENCE & CAPABILITIES
Critical experience and knowledge
Good agronomical background (Bachelor or Master in Agronomy)
5 years’ experience including 3 as a Sales Representative, Product Evaluator or Product Manager in the agri-business sector,
Solid crop management knowledge
Computer skills (Microsoft Office user)
Critical leadership capabilities
Sets ambitious strategic goals
Communicates with impact
Leads change and holds ambiguity
Builds a culture of innovation
Focuses on customers
Manages for performance
Develops people, organization and self
Collaborates across boundaries
Critical technical and professional capabilities
Delivers distinctive value proposition to customer
Understands customer needs
Has deep and broad crop and product knowledge
Influencing and negotiation